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April 17, 2020
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Pet Door USA and Franchise Marketing Systems, a Perfect Pairing

In June of 2019 Pet Door USA partnered with Franchise Marketing Systems to utilize the expertise of Franchise Marketing Systems. Franchise Marketing Systems has a unique approach to planning and executing a Marketing program directed at the desires and goals of potential Franchisees. Using a multi-step process, Franchise Marketing Systems manages each step from the initial call all the way through the Grand opening of each of the Franchises.

In the words of FMS; “Franchise Marketing Systems is a franchise consulting company developed by entrepreneurs, FOR entrepreneurs to help small business owners start a franchise brand. Franchise Marketing Systems is the only full-service franchise consulting agency that offers marketing and sales support to its clients. This means a safer, more effective way to realize the largest possible return on investment from your franchise. Our franchise consulting experts can help guide you along the path of building and selling your franchise business.”

And more from FMS; “Franchise Marketing and Franchise Sales are unique processes and should be handled by people with experience in that particular field. FMS has spent years in the franchise and license industry, and we understand how to market franchises. We have developed and defined a specific marketing model for recruiting qualified franchisees for both new and existing franchisors. The franchise marketing system is designed around first identifying what characteristics are essential for a particular business model in order for a franchisee to be effective and work well within the franchise company. Franchise screening, selection processes are critical to an effective franchise recruitment model and with the right processes and methodology, you can limit the amount of poor performing franchisees and maximize the volume of perfect franchise candidates for your system.”

Franchise Marketing Systems

A History of Helping Franchises

Atlanta, GA – As part of the “in the trenches” mentality at Franchise Marketing Systems, Mr. George is involved with every day aspect of our business. From Strategic Planning to cold calling leads for our clients, no job is too big, and no job is too small. Look for Alan to deliver Franchise Sales Training and our Sales and Marketing Plans.

Part of the founding team at Franchise Marketing Systems. Mr. George works hard every day to keep his word to President and Founder, Chris Conner to create the ultimate “Franchise Marketing System”.

In 7 short years Mr. George has been instrumental in leading our growth from a team of 3, to a staff of over 26. That growth has included Inc a 1000 membership with (3 years- 541% growth) and a TOP 100 Fastest Growing Private Companies in Atlanta designation.

Mr. George prides himself on having a PhD from the School of Hard Knocks. Always striving to become a subject matter expert in whatever he does. He has used a combination of formal education, corporate training, extensive reading to become expert in ROI Selling, Value Proposition, Sales Process Engineering, CRM, Quality Control/Process Building. Mr. George’s strength is the ability to take complex ideas and convey them in easy to understand everyday language.

Alan George
Vice President FMS

A message from Pet Door USA President

As we move into this new era of providing our products and services nationwide, we are very excited to forge ahead with the help and direction of Franchise Marketing Systems. The advantage of having a strategic partner versed in the complicated world of targeting, selecting, and selling our unique franchise program are multi-faceted. Together we can:

  1. Create a cohesive strategy.
  2. Build a sales/marketing process.
  3. Make appropriate changes due to market trends.
  4. Enjoy rapid vertical growth.
  5. Consistently provide appropriate guidance.
  6. Deliver accurate and timely information.
  7. Manage leads effectively.
  8. Negotiations and signature procurement.

Dan Allred
President Pet Door USA

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